The future of exhibitions?
Today’s consumers aren’t just interested in products. Sure, the product is important, but what consumers really want is an experience. Whether it’s shopping for a new car or going on holiday, the quality of the experience is high on the list of essentials.
Grande Experiences has latched onto this principle and turned it up to eleven with their catalogue of multi-sensory audio-visual exhibitions, and it’s been a joy to work with them on three of their most recent and successful shows. We’ve covered the world of art, producing copy for exhibition information panels, guidebook copy and AV displays for their Van Gogh Alive exhibition – the world’s most visited multi-sensory experience. We looked at the powerful stories behind the people who changed the world in their show Leaders, and we delved into the mystery and magic of Lewis Caroll’s Alice in Wonderland.
If you haven’t experienced the extravaganza of a Grande Experiences show, we urge you to take a look. It’s breathtaking!